Consumer startup ecosystem
We track 116 organisations in this sector across 6+ countries.
Showing 41–60 of 116 Consumer
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Consumer results
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Grover
Grover is a Berlin-based technology rental and subscription platform founded in 2015 by Michael Cassau. The company lets consumers and businesses rent electronics such as laptops, smartphones, gaming consoles, and smart home devices on a monthly subscription basis instead of buying them outright. Grover promotes a circular economy model by refurbishing and re-renting returned devices multiple times. The company raised over $1 billion in equity and debt financing and operates across Germany, Austria, the Netherlands, Spain, and the US. It partners with major retailers including MediaMarkt and Samsung.
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Gymshark
Gymshark is a Birmingham-based direct-to-consumer fitness apparel brand founded in 2012 by Ben Francis when he was 19 years old. The company became one of the UK's fastest-growing brands by leveraging influencer marketing and social media before it was standard practice, building a devoted community of fitness enthusiasts. Gymshark reached unicorn status in 2020 when General Atlantic invested at a $1.45 billion valuation. The brand sells primarily online across 180+ countries and has expanded into physical retail. It is one of Europe's best examples of a DTC brand scaling without traditional retail.
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Heartcore Capital
Heartcore Capital is a Copenhagen-headquartered early-stage venture firm founded in 2007 as Sunstone Technology Ventures and rebranded to Heartcore in 2019 around a consumer-first thesis. Operating from Copenhagen, Berlin, Paris and London, it backs European founders from inception through Series A, deploying €250K–€6M as first institutional capital, and has become one of Europe's highest-ranked seed and Series A investors. Across five early-stage funds, two growth vehicles and a Web3 fund, Heartcore manages roughly €800M; Fund V closed at €170M in December 2024, signalling a broadening from pure consumer into AI and software infrastructure, climate tech and synthetic biology while retaining consumer and travel exposure. The firm's track record includes Tink (acquired by Visa for €1.8bn, 2022), Peakon (Workday, ~$700M, 2021), Trustpilot (LSE IPO, 2021), Boozt (Nasdaq Stockholm, 2017) and Kaia Health (Sword Health, 2026), with a portfolio spanning GetYourGuide, TravelPerk, Podimo, Natural Cycles and Vivino. The partnership is led by co-founders Jimmy Fussing Nielsen and Christian Lindegaard Jepsen alongside Max Niederhofer (Berlin) and Yacine Ghalim (Paris).
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Holafly
Holafly is an eSIM travel connectivity company that sells unlimited mobile data eSIMs for travellers, letting customers get online in a destination country instantly without a physical SIM card or roaming charges. Its website's terms of use identify the operating company as Holafly Limited, registered in Dublin, Ireland.
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Hometree
Hometree is a London-based home cover and energy services provider offering boiler and home emergency cover, plumbing and drains cover, appliance cover, and landlord plans across mainland England, Scotland and Wales, alongside renewable energy installations including heat pumps and solar panels. The company promises no unfair price hikes at renewal and offers 24/7 claims support with a UK-based call centre. It operates as a trading name of Hometree Services Limited and Hometree Marketplace Limited, both regulated by the UK Financial Conduct Authority.
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Internxt
Internxt (Internxt Universal Technologies SL) is a Valencia-based encrypted cloud storage company positioning itself as a European privacy-first alternative to US tech giants. Its zero-knowledge, post-quantum encrypted suite includes Internxt Drive, Antivirus, VPN, Cleaner, Meet, Mail, and Photos, built on open-source, independently audited code so that only the user holds the keys to their data. Internxt has received the Deloitte Fast 50 Award recognising Europe's fastest-growing companies.
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INZMO
INZMO is a digital insurance company, legally INZMO Europe GmbH and headquartered in Berlin, offering easy-to-buy policies for mobile phones, laptops and tablets, bicycles, e-scooters, and rental deposit warranties, starting from a few euros per month. The company has been operating since 2017 and reports having served more than 150,000 customers, with a fully digital, fast claims process backed by 24/7 support. INZMO is led by managing director Meeri Savolainen.
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Jan Stasz
Co-creator of fashion marketplace Showroom.pl, Jan became an angel investor after Showroom’s success. He has a keen eye for consumer and lifestyle startups and was nominated among top angels in 2018. Associated startups: Showroom.pl (co-founder), plus investments in fashion-tech and consumer platforms.
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JME Venture Capital
Founded in 2014, JME Venture Capital is a Madrid-based early-stage VC backed by prominent Spanish tech entrepreneurs and family offices. The firm manages over EUR 100M and invests EUR 0.5-3M at seed and Series A in consumer internet, enterprise software, and marketplaces. Notable portfolio companies include Jobandtalent (HR unicorn), Spotahome, and Lingokids. JME's LP base of successful founders provides portfolio companies with operational mentorship and strategic business development support across Southern Europe.
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Joko
Joko is a Paris-based consumer fintech that rewards users with cashback on their everyday purchases. Through a mobile app and browser extension, it automatically detects qualifying transactions at partner retailers and credits users with rewards, both online and in store. The company's technology builds on PSD2 open banking, connecting to users' bank cards to identify eligible spending without manual scanning of loyalty cards. Joko raised a €10M Series A in October 2020, led by Partech and Axeleo, bringing total funding to around €12M at that time.
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Juicefast
Juicefast (Juicefast d.o.o., registered in Brezice, Slovenia) is a cold-pressed juice and functional food e-commerce brand offering fasting and detox programs such as Weight Loss Fast, Digestion Fast, and Skin Glow Fast, alongside complete nutrition boxes, functional juices, kombucha, and plant-based snacks. It also sells structured multi-day fasting and weight-loss meal plans tailored by gender, and ships across Croatia and other European markets with cold-chain delivery.
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Just Eat Takeaway
Just Eat Takeaway.com is an Amsterdam-headquartered online food delivery marketplace formed from the 2020 merger of Dutch Takeaway.com and British Just Eat. The combined company became one of the world's largest food delivery platforms, operating in over 20 countries across Europe, North America, and Australasia. The company briefly owned Grubhub in the US before divesting it. Listed on the London and Amsterdam stock exchanges, Just Eat Takeaway connects millions of consumers with hundreds of thousands of restaurant partners. The company has faced intense competition from Uber Eats and Deliveroo but remains a dominant player in many European markets.
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Kabinet
Kabinet.bg is a Bulgarian telehealth platform offering free individual, family and group psychotherapy and emotional-support consultations by phone, video and email, run as a project of the Bulgarian Society for Psychoanalysis and Group Analysis. Consultants on the platform are psychotherapists, social workers and psychotherapists-in-training working under supervision, and the free service is funded through donations and partners. Kabinet is a portfolio company of Bulgarian investor Innovation Capital.
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Kencko
Kencko is a Portuguese-founded direct-to-consumer brand selling instant fruit-and-vegetable smoothie mixes designed to be ready in 30 seconds without shopping, chopping or cleanup. The company cites Harvard-linked nutrition research behind its products and reports more than a million members and tens of thousands of customer reviews.
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Kinnevik
Kinnevik is a Stockholm-based growth-stage investment company listed on Nasdaq Stockholm that backs innovative digital businesses in healthcare, software, consumer, and climate sectors. Originally a traditional Swedish industrial conglomerate founded in 1936, Kinnevik transformed into a focused growth investor and was an early backer of companies like Zalando, Tele2, and Millicom. The firm manages a portfolio valued at several billion euros and takes concentrated positions in companies it believes can become category leaders. Kinnevik provides patient capital with a long-term orientation unusual among European growth investors.
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Lakestar
Lakestar is a Zurich-headquartered venture capital firm founded in 2012 by Klaus Hommels, one of Europe's most prolific and publicly visible technology investors, whose pre-Lakestar angel track record included early bets on Skype, Spotify, and Facebook in Europe. The firm runs a multi-stage strategy spanning early-stage funds, growth funds, and public/crossover vehicles, with offices in Zurich, Berlin, London, and Zug. Notable portfolio companies include Revolut, N26, Mister Spex, Blockchain.com, GetYourGuide, FlixBus, and Opendoor. Lakestar manages over EUR 2 billion across funds and has been a vocal advocate at the EU level for scaling up European technology sovereignty, having been involved in initiatives like the European Tech Champions Initiative and the Scale-Up Europe pledge. It is one of the few continental European VCs that operates across the full venture lifecycle at significant scale.
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Lars Hinrichs
Lars Hinrichs is a German entrepreneur best known as the founder of the business-networking platform XING, which he took public in 2006. He later launched HackFwd, a pre-seed investment initiative that backed early-stage European technology startups. He runs Cinco Capital, his personal investment vehicle, and remains an active angel investor in the German and European tech scene.
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Lea-Sophie Cramer
Lea-Sophie Cramer is a German entrepreneur and angel investor who founded Amorelie, a leading European sexual wellness e-commerce brand, which she grew to over EUR 100M in revenue before its acquisition. After exiting Amorelie, Cramer became one of Germany's most active female angel investors, backing early-stage consumer, health, and direct-to-consumer startups. She focuses on founders building category-defining consumer brands and is known for her expertise in brand-building, D2C marketing, and scaling e-commerce operations. Cramer also co-hosts the popular German business podcast 'Fast & Curious' and frequently mentors female founders across Europe.
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Lightspeed Venture Partners (Europe)
Lightspeed Venture Partners is a global multi-stage venture capital firm with a dedicated European practice based in London. The firm has been a key growth-stage investor in major European companies including Mistral AI, Miro, and Epic Games, and focuses on enterprise SaaS, consumer internet, and AI. Lightspeed manages over $18 billion globally and has expanded its European team to source and support founders across the continent.
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Łukasz Wejchert
Coming from the family that founded TVN and Onet, Łukasz launched his own investment firm Dirlango. As a business angel, he’s injected capital into Polish tech successes like Booksy (booking app) and PizzaPortal (food delivery). He focuses on consumer internet and mobile, often co-investing alongside global funds. Associated startups: Booksy, iTaxi, Plum Research, and others via Dirlango.
