Consumer startup ecosystem
We track 116 organisations in this sector across 6+ countries.
Showing 61–80 of 116 Consumer
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Consumer results
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Luko
Home insurance startup focusing on prevention, fast claims, and digital-first service. Luko is a startup based in Paris, France at the series c stage. The company operates in the Insurtech, Consumer space. Learn more at their website.
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Maki.vc
Maki.vc was founded in 2018 in Helsinki by serial entrepreneur and Slush Chairman Ilkka Kivimäki and former F-Secure executive Pirkka Palomäki, and now manages €260 million across three funds. Its November 2024 Fund III of €100 million targets pre-seed and seed-stage companies across the Nordics and Northern Europe, with tickets of €300,000–€3 million, focusing on deep tech, AI-native, quantum computing, green tech, and brand-driven consumer startups. The fund is backed by LPs including founders of Skype, Wise, RELEX Solutions, Aiven, and Supercell. Portfolio includes IQM Quantum Computers (unicorn 2025) and Enfuce.
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Marc Coloma
Co-founder and CEO of Heura Foods, the Barcelona plant-based food company. An activist-entrepreneur, he co-founded Heura in 2017 to build one of Europe's fastest-growing plant-based meat brands.
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Mateusz Romanowski
Serial entrepreneur (co-founder of platforms like ZadajPytanie and later CEO of fashion startup Allani), Mateusz turned to angel investing after successful exits. Notably, he invested early in the edtech unicorn Brainly before fully focusing on growing Allani. His founder perspective in marketplaces and consumer apps guides the startups he now supports. Associated startups: Brainly, Allani, and other consumer internet ventures.
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Mathis Büchi
Mathis Büchi is Co-founder & CEO of the tax-filing app Taxfix. A founder in the German startup ecosystem, Mathis leads the tax-filing app Taxfix.
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Michael Cassau
Michael Cassau is Founder & CEO of the tech-rental subscription company Grover. A founder in the German startup ecosystem, Michael leads the tech-rental subscription company Grover.
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MycoTex
MycoTex is a Dutch materials company engineering mycelium-based materials for premium interiors, furniture and textiles. Its three-material system spans a bio-based covering material for walls and finishes, a structural material for furniture and components, and a lab-scale mycelium textile for interiors, fashion and accessories, positioned as a regenerative alternative to conventional materials.
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Natural Cycles
Natural Cycles is a Stockholm-based femtech company founded in 2013 that makes a fertility-awareness app which uses body-temperature data and an algorithm to identify fertile and non-fertile days. It became the first app cleared by the US FDA to be marketed as a form of contraception and also supports users planning pregnancy.
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Neoplants
Neoplants is one of Europe's most consumer-friendly deep-tech startups, known for engineering "plants with a purpose." Its flagship product, Neo P1, is a golden pothos that has been genetically modified to actively metabolize volatile organic compounds (VOCs) such as formaldehyde and benzene—pollutants common in homes due to paint, furniture, and cleaning products. Rather than simply filtering air passively, the plant converts toxins into harmless sugars and amino acids, turning living organisms into functional indoor air purifiers. The company began commercial sales in the United States, where GMO consumer regulations are more permissive, but 2026 marks a strategic pivot back to Europe. Neoplants is positioning itself to launch in the UK and select EU markets as the New Genomic Techniques (NGT) framework evolves. This regulatory shift is crucial: it could unlock a path for consumer biotech products to be sold in Europe at scale. Neoplants is actively engaging with regulators and policymakers to ensure its products meet safety and transparency standards, framing its technology as a climate and public-health benefit rather than a controversial GMO niche. Neoplants is also a serious biotech company under the consumer-friendly brand. It operates a 12,000-square-foot R&D facility in Saint-Ouen, Paris, with capabilities closer to a pharma lab than a greenhouse. The 2026 R&D pipeline includes plants engineered to capture CO2 at orders-of-magnitude higher rates than typical trees, targeting corporate offices and commercial spaces where sustainability investments must be visible and measurable. That positions Neoplants for a dual-market strategy: consumer air purification today, B2B climate infrastructure tomorrow. The company's ecosystem roots are strong. The founders, Lionel Mora and Patrick Torbey, met at Entrepreneur First in Paris, and Neoplants was an early resident at Station F. It also benefited from the Wilco healthcare and biotech accelerator. Its investors reflect the blend of deep-tech and consumer focus: True Ventures led the seed, Heartcore Capital and Collaborative Fund support the consumer angle, and angels such as Niklas Zennstrom and Xavier Niel provide strategic visibility. In 2026, Neoplants represents a "solarpunk" vision of European tech—advanced biology that is both functional and approachable, turning climate and health solutions into products people can live with.
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Neural DSP
Neural DSP (Neural DSP Technologies Oy) is a Helsinki-based music technology company that builds guitar and bass amp-modeling software plugins, such as its Archetype series developed with artists like Gojira and Plini, alongside hardware including the Quad Cortex and Nano Cortex floorboard modelers. The company assembles its hardware at a factory near its Helsinki headquarters, where more than half of its 150+ person team is based. Neural DSP's plugins and devices are used by guitarists and bassists to recreate iconic amp and pedal tones digitally.
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Nice To Fit You
Nice To Fit You is a Warsaw-based foodtech company offering premium boxed diet catering subscriptions with personalized meal plans. Founded in 2014, the company delivers nutritionally balanced, chef-prepared meals daily to health-conscious consumers across Poland. NTFY offers multiple diet programs including low-calorie, keto, vegan, and sports-oriented plans, all designed by dietitians. The company has grown to become one of Poland's leading diet catering brands in a competitive market with dozens of local players, capitalizing on the strong Polish consumer trend toward convenient healthy eating.
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Nord mobil
Nord Mobil d.o.o., based in Samobor, Croatia, designs and manufactures mobile homes and glamping units that have been sold to campsites in Croatia, Austria, Hungary, Slovenia and Sweden since 2013. The company offers several model lines, including sea-view, winter-ready and vertically oriented designs, and reports more than 3,000 units sold, 100 employees and a decade of manufacturing experience. Nord Mobil is a portfolio company of Prosperus Invest.
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Northzone
Northzone is a prominent European venture capital firm with Scandinavian roots, known for early bets on companies like Spotify and Klarna. Founded in 1996 in Oslo (and now headquartered in Stockholm with a big presence in London), Northzone is an evergreen VC fund that has raised 9 funds to date. It invests from Seed and Series A up to Growth (Series B/C), typically focusing on consumer internet, fintech, and B2B SaaS. Northzone rose to fame as the earliest institutional investor in Spotify – it led Spotify’s $21M Series A in 2008 and remained a major shareholder until IPO. It was also an early backer of Klarna (led the $8M Series A in 2010) and other Nordic breakouts like iZettle (payments, acquired by PayPal) and Avito (Russian classifieds, acquired by Naspers). Over the years, Northzone expanded its geographic focus to include the UK, Benelux, and the US East Coast (they’ve invested in Wallapop in Spain, Personio in Germany, and Secret Escapes in UK, among others). The firm’s investment approach is relatively hands-on – partners often take board seats and leverage Northzone’s network for business development of their portfolio. With approximately €1.5 billion under management, Northzone typically writes initial checks of €2–10M and can follow on with much larger amounts. In 2022, Northzone raised a new €1B+ fund, reflecting growing LP interest in European tech. The team blends operational experience and finance acumen; notable partners include Pär-Jörgen Pärson (who led the Spotify deal) and Michiel Kotting (who sits on Personio’s board). Northzone often leads or co-leads rounds and likes to syndicate with US VCs when scaling globally. Beyond fintech and music tech, they have investments in healthtech (Kry), edtech (Kahoot!), crypto (Sovereign), and more – showcasing a broad thesis of “transformative tech.” Northzone’s steady success over 25+ years – producing multiple billion-dollar exits – has cemented its reputation as one of Europe’s top-tier venture firms, bridging the vibrant Nordic ecosystem with the rest of the continent.
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P101
Founded in 2013 by Andrea Di Camillo — a serial entrepreneur behind Vitaminic and Banzai and an early investor in Yoox and Venere — P101 is one of Italy's most prominent early-stage VC firms, managing approximately €500 million AUM. Its latest vehicle, Programma 103, closed at €250 million in early 2025, targeting early-stage startups in fintech, proptech, edtech, and cybersecurity with an average ticket of €5 million. Over 12 years P101 has backed 58+ companies and completed roughly 290 transactions with ~20 exits; standout portfolio names include Musixmatch (acquired by TPG for ~$500 million in 2023). The firm has a stated goal that Programma 103 companies will collectively generate €5 billion in revenue and 3,000+ jobs by 2030.
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Papernest
Papernest is a Paris-founded platform that simplifies moving and managing household utility contracts, including energy, internet, and insurance subscriptions. Founded in 2015, the service helps consumers switch or set up providers in minutes, acting as a digital concierge for administrative tasks that are traditionally time-consuming in France and Spain. The company has raised over EUR 130 million and operates with a large engineering team in Barcelona. Papernest serves millions of users and has become one of France's leading consumer subscription management platforms.
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Plum
Plum is a money management fintech that offers a mobile app with smart tools for automated saving, budgeting and investing, helping users manage personal finances with minimal manual effort. Founded in 2016 by Victor Trokoudes and Alex Michael, the company is headquartered in London with additional offices in Athens and Nicosia, and serves more than 2 million users across Europe. In July 2024 it raised a £16 million Series B round to support growth and a push toward profitability, with strategic investor Eurobank having taken a minority stake.
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Preply
Preply is a Ukrainian-founded online tutoring marketplace that matches learners with one-on-one language tutors through a search-and-book flow, a subscription-based lesson plan, and an in-browser classroom that handles video, shared docs, homework, and scheduling. Founded in 2012 in Kyiv by Kirill Bigai, Dmytro Voloshyn, and Serge Lukyanov, Preply now serves millions of learners and tens of thousands of tutors across more than 180 countries, with particular strength in English, Spanish, French, German, and — increasingly — business-skills subjects beyond pure language. The company has raised over USD 120 million from investors including Owl Ventures, Hoxton Ventures, and Point Nine, and officially relocated its headquarters to Barcelona in 2023 while keeping significant engineering operations in Kyiv. Preply is a canonical example of Ukrainian B2C SaaS that became genuinely global and represents a rare European challenger to Cambly, italki, and other US-led language-tutoring marketplaces.
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ProWein 2026
World's largest wine and spirits trade fair in Dusseldorf, attracting 40,000+ trade visitors and 5,000+ exhibitors from 60+ countries. Growing focus on WineTech, sustainable packaging, and non-alcoholic innovation. Day tickets cost about EUR 50-80. Relevant for food-tech startups in beverage innovation, packaging, and supply-chain optimization.
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ProWein 2027
ProWein 2027 runs 7-9 March in Dusseldorf, bringing together the international wine and spirits industry alongside the co-located ProSpirits event. The fair covers premium wines, Champagne and spirits as well as no- and low-alcohol wines, hospitality accessories and industry services. It is organised by Messe Dusseldorf.
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Qida
Qida (Grupo Qida) is a Spanish home care platform for elderly people, offering flexible caregiver services from a few hours a week to permanent live-in 24/7 care, plus weekend respite care covering hygiene, medication, meals, and companionship. Each family is paired with an experienced caregiver, a personal case manager, and a healthcare team, and the service is delivered with 365-day availability. Qida operates from offices in Sabadell (Barcelona), Madrid, Bilbao, and Pamplona, serving the regions of Catalonia, Madrid, the Basque Country, and Navarra.
