Hepsiburada is one of Turkey's two largest e-commerce platforms, running a marketplace, first-party retail, express logistics, payments (HepsiPay), and advertising network serving tens of millions of monthly customers. Founded in 2000 by Hanzade Doğan Boyner, the company was the first major Turkish internet company to list on a US stock exchange when it IPO'd on Nasdaq (HEPS) in 2021 — a milestone that put Turkish consumer tech firmly on the radar of international public-market investors.
Hepsiburada differentiates from Trendyol through its stronger positioning in 1P inventory, premium electronics, and its in-house payment infrastructure, and has built one of the largest same-day and next-day last-mile networks in the country. For the directory it is a key example of a Turkish consumer-internet story that reached public markets on its own, rather than through strategic acquisition.
Istanbul, Turkey
Startup
Public
/turkey/startup/hepsiburada
No investors have been linked yet.
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