Barion is a Budapest-based licensed e-money institution and payment processor that offers online card acquiring, wallet-based payments, and embedded-payment APIs for e-commerce merchants, marketplaces, and software platforms in the CEE region. Regulated by the Hungarian central bank (MNB) and passported across the EU under its e-money license, Barion is one of the few independent merchant-acquiring alternatives to Stripe, Adyen, and the big international PSPs for merchants that specifically want a Hungarian-language, locally supported, lower-fee payment rail.
The company has been growing steadily into neighboring markets and into B2B verticals like iGaming and SaaS, and serves as the local reference for fintech founders who want to understand how small EU markets can build their own regulated payment infrastructure rather than reselling others'.
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