Irakli Davarashvili

Person · Tbilisi, Georgia

Irakli Davarashvili is the CEO and Founder of Promofy, an AI-driven gamification and player retention platform for the iGaming industry, which won gold at Pitch ICE 2026 in Barcelona. With 12 years of experience in iGaming, he has worked with major casino brands to develop player engagement and retention strategies using AI-powered personalisation and free-to-play mechanics. Promofy is based in Tbilisi and has expanded its operations into Latin America and other emerging markets.