Founders, investors, and support organizations active in Marketplace.
Adam is a marketplace for tradespeople, effectively an on-demand platform for home renovation and construction services. Customers can book vetted painters, electricians, or renovation crews, while providers receive steady demand and streamlined scheduling. The company has expanded across Europe, including the UK, Spain, and France. By 2026, Adam is a visible Czech marketplace success in the home services sector.
Overview: Allset is a food-tech startup that provides a platform for online restaurant ordering and pickup. Originally launched as a dine-in pre-ordering app, Allset allows customers to pre-order meals at restaurants so that the food is ready at a scheduled time and they can "skip the line". Over time, Allset expanded to enable standard takeout orders, curbside pickups, and even contactless dine-in where you arrive and your meal is served immediately. The convenience factor is central: Allset's app lets users browse menus of partner restaurants, pay in advance (including tip), and streamline the eating experience without waiting. For restaurants, Allset offers a marketplace to attract busy professionals and on-the-go diners, while avoiding the high fees of delivery services. By focusing on pickup and in-restaurant efficiency, Allset positioned itself as a lower-cost alternative to delivery apps for eateries, promising no couriers or delivery logistics - just seamless pickup transactions. As of 2021, Allset had thousands of restaurant partners, particularly in major U.S. cities, and had broadened its use-case to also support contactless dining during the COVID-19 pandemic. Founding Story (2015): Allset was founded in 2015 by two Ukrainians, Stas Matviyenko (Stan) and Anna Polishchuk, who moved to California to grow the business. The founders previously built a mobile payments startup in Ukraine (Settle), which gave them insight into restaurant payment pain points. They noticed that busy professionals often have limited lunch break time and that waiting for service at restaurants ate up much of it. Thus, Allset was conceived to let users pre-order and pre-pay for meals so they could "set" everything in advance and have all set when they arrive (hence the name). The concept started with a few restaurants in San Francisco and New York participating. Early growth was modest as it required signing up restaurants one-by-one and changing consumer habits. However, by offering a win-win - restaurants get more turnover at lunch with guaranteed orders, customers get time savings - Allset steadily gained traction. Matviyenko and Polishchuk leveraged their Ukrainian tech team to build the app cost-effectively. In 2016, they got into the 500 Startups accelerator, which provided seed funding and mentorship in Silicon Valley. By 2017-2018, Allset expanded to multiple U.S. cities and refined its model to also include standard takeout ordering. Product and Market: Allset's target users were urban professionals and corporate employees looking for efficient lunch options. It integrated with over 7,000 restaurants in the U.S. and also some in Ukraine by 2023. Cuisine-wise it was diverse - from fast-casual chains to local eateries. The platform's business model charges restaurants a commission per order, but it touted itself as having significantly lower fees than delivery apps like UberEats or DoorDash. This is because pickup orders do not involve logistics costs. Allset also at times charged consumers small convenience fees or offered a subscription for zero fees. Its competition includes not just the big delivery apps, but also restaurant reservation systems and point-of-sale providers who have added mobile ordering. However, Allset carved a niche in "order ahead for dine-in/pickup." During COVID-19, Allset quickly shifted focus to contactless pickup and curbside service, which aligned with public health needs. The app usage grew as more consumers opted for takeout and avoiding crowds. Post-pandemic, Allset continued to be relevant as many users, accustomed to mobile ordering, kept using it for efficiency. Traction: By the early 2020s, Allset had facilitated tens of millions of orders. It was particularly popular in cities like New York, Los Angeles, Chicago, and Houston. The app had over 2 million users and a strong repeat usage among its core demographic (e.g., office workers who would use it daily for lunch). Allset's restaurant network grew to include national chains as well as local favorites. A reported figure from around 2021 indicated nearly 7,000 restaurant partners across the US and Ukraine, illustrating its significant network. Partnerships with large chains (for example, they onboarded Panera Bread in some regions) helped validate the concept. In terms of scale, Allset's gross merchandise volume (the total value of orders through the platform) reached eight figures in USD annually. Press coverage often highlighted Allset as a rising star in the on-demand dining space, and it received awards like being listed in Forbes' 30 Under 30 (Matviyenko was honored in 2018). Funding and Investors: Allset attracted a mix of Silicon Valley and Ukrainian investors through its journey. Early on, it raised a $3.35M combined seed (including a $1M pre-seed from SMRK, a Ukrainian VC). In 2018, Allset secured an $8.25M Series A, with investors like Greycroft, Andreessen Horowitz (a16z), VK (Digital Garage), and SMRK participating. This round helped fuel its expansion to new cities. By 2020, Allset had raised a total of about $16.6M in funding. A notable investor, Andreessen Horowitz, gave credibility given their prominence. Additionally, the EBRD (European Bank for Reconstruction and Development) co-invested in Allset, a nod to its Ukrainian roots and growth potential. The company was relatively capital-efficient, using a distributed team in Kyiv for development while its sales team signed restaurants in the U.S. According to PitchBook, Allset's valuation was healthy, though it never reached unicorn status. Acquisition by SoundHound (2024): A major milestone came in June 2024, when SoundHound AI, a Nasdaq-listed voice AI company, announced it had acquired Allset. The deal amount was undisclosed, but it marked a successful exit for the founders and investors. SoundHound's interest was in combining Allset's marketplace and restaurant partnerships with SoundHound's voice assistant tech for ordering (they have a voice ordering system used by restaurants). Through this acquisition, Allset's team (Matviyenko and Polishchuk) and technology joined SoundHound, aiming to power voice-enabled food ordering across SoundHound's large client network. The acquisition can be seen as a strategic fit: Allset brings the restaurant relationships and order workflow, while SoundHound brings cutting-edge voice AI. Allset's co-founders took on roles within SoundHound's leadership to continue growing this combined vision. For the Ukrainian startup scene, Allset's acquisition was a proud moment - a startup founded by Ukrainians achieved a notable exit on the global stage. Achievements and Impact: Allset's journey demonstrated the strength of Ukrainian entrepreneurs in the global arena of food tech. The company managed to enter the ultra-competitive U.S. food app market and carve a space for itself. It was recognized as one of Ukraine's top startups in multiple rankings. The company's growth also had a direct impact: it provided business to restaurants (especially small ones) by bringing them customers who might not have come in otherwise. Its focus on reducing wait times resonated with modern consumers' demand for convenience. Notably, Allset survived and adapted through the pandemic - offering features like dine-in ordering via QR code to minimize contact. This nimbleness likely made it an attractive acquisition target. Allset also set an example of transatlantic collaboration: R&D in Ukraine, business development in the U.S., which is a model other Ukrainian startups have since followed. Post-acquisition, the Allset app and brand continue to operate, now with the backing of SoundHound. With voice technology integration, a future use case might be ordering meals by simply speaking to your car or smart device, which could be the next level of convenience Allset helps enable. For Anna Polishchuk and Stas Matviyenko, their success with Allset has cemented them as influential figures in Ukraine's startup community, often mentoring younger founders and investing in new startups. Sources: vestbee.com, kyivpost.com, vcnewsdaily.com.
BlaBlaCar is the world’s leading long-distance carpooling platform, often hailed as France’s flagship startup success. Founded in 2006 by Frédéric Mazzella (along with Francis Nappez and Nicolas Brusson), BlaBlaCar was born from Mazzella’s realization that countless car journeys had empty seats. The platform (named after users’ self-described chattyness level – “Bla”, “BlaBla”, or “BlaBlaBla”) connects drivers with spare seats to passengers traveling the same way, so they can share the ride and costs. Today, BlaBlaCar has a 100 million-member community across 22+ countries, serving over 25 million travelers per quarter pre-pandemic. It operates in most of Europe and parts of Latin America and Asia, having successfully localized carpooling in markets like Germany, Russia, Brazil, and Turkey. The company also branched into bus travel: in 2018, BlaBlaCar acquired Ouibus from SNCF, rebranding it BlaBlaBus, to offer intercity bus routes alongside carpool rides. BlaBlaCar’s business model charges a roughly 10–20% booking fee from passengers in mature markets, though in new markets it often launches free to build liquidity. Known for its strong community culture, BlaBlaCar emphasizes trust – it introduced verified profiles, ratings, and even an optional “Ladies Only” carpool option. The company achieved unicorn status in 2015 when it raised $200 million at a $1.6 billion valuation and later was valued around $2 billion. Despite the pandemic’s impact on travel, BlaBlaCar rebounded by 2022, even reporting profitability. In 2023, it raised €100 million in financing to fuel growth. BlaBlaCar is often cited in case studies (Harvard, etc.) as a pioneer of the sharing economy in Europe, proving that a people-powered platform can transform intercity transport. By bringing cost-effective travel to millions and fostering new friendships on the road, BlaBlaCar has truly brought “ridesharing” into the mainstream – and stands as one of Europe’s few consumer-tech unicorns with global reach.
Bloop is a social shopping network launched in Portugal in 2025 that combines social sharing and e-commerce while rewarding users with platform credit for product reviews. The company has reported EUR 2M in total investment and built its marketplace stack with Marketplacer plus Checkstep moderation tooling for EU DSA-aligned compliance workflows.
Cardeal is a Tbilisi-based auto marketplace and auction platform that digitizes cross-border vehicle sourcing and trade workflows. The product enables buyers to access international car inventories and live bidding, then manage shipping, customs, and delivery from a unified interface. It grew through the 500 Georgia/Eurasia program and serves regional demand across the Caucasus.
CGTrader is an online marketplace for licensable stock and custom 3D models, serving creators and enterprise customers with marketplace and enterprise 3D modeling services.
Cyrkl is a circular-economy marketplace described as “Tinder for industrial waste.” It enables factories to sell scrap materials such as plastics or metals to recyclers instead of landfilling them. The platform improves pricing transparency and accelerates reuse of materials across industrial supply chains. By 2026, Cyrkl is a recognized circular-economy player in CEE with growing cross-border adoption.
Daytrip provides door-to-door private car transfers between cities, pairing long-distance travel with local driver-guides. The model serves tourists who want flexible, comfortable intercity travel without the hassle of trains or buses. The company is profitable and has expanded globally, including the US and Asia. By 2026, Daytrip is a recognized Czech travel-tech export.
DocPlanner is a Polish-founded healthcare booking and patient engagement platform operating brands such as ZnanyLekarz and MioDottore. The group expanded across Europe and Latin America and in 2017 acquired Germany’s Jameda, strengthening its presence in the DACH market; its TuoTempo brand deepened the practice management stack for larger healthcare providers. DocPlanner is backed by investors including Point Nine Capital, Goldman Sachs Private Capital, and One Peak Partners. The company connects patients with doctors while offering clinics scheduling, CRM, and telehealth tools.
Experiential travel marketplace curating tours, attractions, and local guides across Europe.
Heartcore Capital, formerly Sunstone, is a Copenhagen based VC focused on early stage consumer and software companies. The firm invests across the Nordics and Europe, supporting founders who build category leading marketplaces, subscriptions, and SaaS products. Heartcore has been an early backer of companies such as Vivino and Lunar and has built one of Denmark's most experienced VC teams. Its consumer first perspective remains a distinctive focus in the Nordic funding market.
Hedepy is an online therapy platform connecting patients with certified psychotherapists via video. It has expanded across more than ten European markets, offering multilingual access and flexible scheduling. The service addresses mental health capacity shortages by making therapy easier to access and scale. By 2026, Hedepy is a leading Czech health-tech company in digital mental health.
Just Eat began in Kolding in 2001 as one of the first online takeaway ordering marketplaces in Europe. After early traction in Denmark, the company relocated to London and expanded aggressively across Europe and beyond through acquisitions and country launches. Just Eat listed on the London Stock Exchange in 2014 and later merged with Takeaway.com, forming one of the largest food delivery groups globally. The company is a defining example of a Danish startup scaling into a multi-billion euro public business.
Kiwi.com is an online travel agency that combines flights across carriers through its virtual interlining technology.
Community-backed fund supporting founders across Berlin, Paris, and Lisbon in SaaS and marketplaces.
Liftago is a ride-hailing and delivery marketplace connecting customers with professional taxi drivers and courier services.
Freelance talent marketplace active across France and Germany, connecting independent professionals with enterprise clients.
Marketplace and commerce platform with a significant London presence hosting SaaS and retail community meetups.
Polish e-commerce platform for electronics and consumer goods with nationwide retail logistics and fulfillment operations.
Insurance comparison and brokerage platform helping consumers compare policies and purchase coverage online across CEE markets.
Phubber is a Tbilisi-based fashion re-commerce marketplace combining social feed dynamics with C2C and B2C commerce. The platform helps users sell pre-loved apparel and enables local fashion brands to reach buyers with integrated payments, logistics, and trust features. It emerged as a breakout startup from the 500 Georgia/Eurasia ecosystem.
Baltic e-commerce marketplace group operating local platforms across Lithuania, Latvia, Estonia, and Finland under brands including Pigu and Hobby Hall.
Early-stage fund specializing in B2B SaaS and marketplaces across Europe and North America.
refurbed is an online marketplace for refurbished products, including electronics, household items, and sports equipment.
Rohlik Group is the Czech Republic's flagship ecommerce and logistics scale-up, often compared to Ocado for its vertically integrated model. The company dominates online grocery across Central Europe and operates the Knuspr brand in Germany and Austria, pairing premium assortment with fast delivery windows. By 2026, Rohlik is heavily automating fulfillment to push down unit economics while expanding warehouse capacity across CEE. Its influence is outsized locally, acting as a talent magnet and a repeat-founder factory for the Prague ecosystem.
Estonian operator-angel backing software, marketplaces, and frontier technology.
Too Good To Go is a marketplace that helps consumers buy surplus food from restaurants, bakeries, and supermarkets at a discount, reducing food waste. Launched in Denmark in 2015, the app scaled across Europe, North America, and Australia, building a global community that has saved millions of meals. The company combines sustainability impact with a simple consumer pickup model and has become one of the best known Danish climate tech exports. It also runs programs that help businesses prevent waste and educate consumers about food labeling.
Luxury fashion resale platform with strong operations and authentication teams in Spain.
Vinted is Europe’s largest marketplace for second-hand fashion and one of Lithuania’s biggest tech success stories. In 2024 the company reported EUR 813m in revenue and EUR 76.7m net profit, underlining a profitable recommerce model at scale. Beyond the core marketplace, Vinted has expanded into logistics through Vinted Go and payments via Vinted Pay. The company has also grown through targeted acquisitions, including Trendsales in Denmark (2024) and luxury resale marketplace Rebelle (2022). With its mission to make second-hand the first choice, Vinted sits at the intersection of circular economy, logistics, and consumer marketplaces.
Vivino is a Copenhagen founded wine discovery app that lets consumers scan labels and access crowd sourced ratings, tasting notes, and pricing. Founded in 2010 by Heini Zachariassen and Theis Sondergaard, Vivino built the largest wine data community and later expanded into a full marketplace where users can buy wines directly. The company has grown to tens of millions of users and has raised significant venture funding to expand internationally. Vivino is a standout Danish consumer tech company that blended mobile, computer vision, and commerce.
Woltair is a digital marketplace and installation platform for heat pumps and solar systems. It streamlines the complex process of finding qualified contractors, securing subsidies, and completing installations. By 2026, the company is a notable Czech green-tech player pushing heat pump adoption across Central Europe. Its operational advantage is a software-driven workflow layered on top of local installer networks.
CEE-focused networking summit in Warsaw with 2,000+ in-person attendees and hybrid participation. Core value is high-volume matchmaking through pre-scheduled 15-minute investor-founder meetings.